The pair announced details of the collaboration during a press party organized by the Peruvian tourist board PromPerú, after The World 50 Best Restaurants 2013, which took place on Monday (29 April).
“We want this new project to be an opportunity to captivate a much broader public of discerning food lovers but also to showcase the great culinary talent that is immersing from our country,” said Gaston – whose Astrid Y Gaston restaurant was this year’s Highest Climber, placing 14th on the list.
Martínez, who’s one-year-old Central restaurant was a New Entry on this year’s list at number 50, added: “The celebration tonight has been a huge success and I was surprised to find out how many guests had not tasted yet Peruvian food and were captivated by its rich colours, freshness and new tastes.
“This is what we want to promote further.”
The new, as-yet-unnamed restaurant will offer modern Peruvian cuisine, providing a platform for up-and-coming chefs from Peru to showcase their culinary talent in the capital. More details are expected to be announced soon.
Latin America’s 50 Best
It was also announced on Monday evening that the Peruvian capital Lima will be the host city for the first edition of Latin America’s 50 Best Restaurants this September.
Organised by William Reed Business Media, Latin America’s 50 Best Restaurants will take inspiration from the worldwide interest of The World’s 50 Best Restaurants and Asia’s 50 Best Restaurants. It will be voted for by peers and luminaries from the culinary profession within región.
Restaurant magazine’s editor William Drew said: “Following the success of Asia’s 50 Best Restaurants, our first regional list and awards in Singapore in February this year, we are excited to announce the date of the first list and awards ceremony for Latin America’s 50 Best Restaurants.
“This launch champions the significant development and growth of the gastronomic industry across Latin America and provides diners across the globe with local insight and recommendations into this diverse and developing culinary region.
“Latin America’s 50 Best Restaurants will celebrate the gastronomic delights of the continent. We have no doubt that the list will be a must-reference guide for the increasing number of loyal international followers of The World’s 50 Best Restaurants programme.”
The inaugural Latin America’s 50 Best Restaurants awards ceremony, sponsored by Cusqueña, will be held on 4th September 2013.