News > New Products

August launch for Brugal Blanco Especial rum

By Emma Eversham , 18-Jul-2011
Last updated on 18-Jul-2011 at 10:16 GMT

Related topics: New Products, Pubs & Bars, Alcohol

White rum Brugal Blanco Especial is to be launched in the UK this August to give drinkers the chance to trade up to a premium brand this summer.

August launch for Brugal Blanco Especial rum

Distilled, matured and bottled in the Dominican Republic, Brugal Blanco Especial (40 per cent ABV) is made from golden rum that has been double distilled and then triple filtered.

All its ingredients are actively sourced from farms on the island and the brand has been managed by the Brugal family for five generations.

Emma Heath, marketing controller at Maxxium UK, distributor of the rum in the UK, said: “There are over four million white rum drinkers in the UK and we wanted to give bartenders and consumers alike the opportunity to trade up to a premium and less mainstream alternative to other white rums on the market."

Brugal Blanco Especial's packaging features netting, front and rear embossing and the distinctive Brugal eyebrow logo. It will be available nationwide at wholesalers from August.

BigHighlights

60-Second Skill: Pouring champagne

60-Second Skill: Pouring champagne

As demonstrated at the Moet UK Sommelier of the Year competition, champagne pouring requires skills and knowledge....

Mark Poynton: Pearls of Wisdom

Mark Poynton: Pearls of Wisdom

The British chef-patron of the Michelin-starred Alimentum and star of Great British Menu Mark Poynton talks about...

Interview with Glendola Leisure's Alexander Salussolia
Small Talk

Alexander Salussolia on Silk & Grain, market niches and nurturing future talent

Managing director of Glendola Leisure Alexander Salussolia joined the company in 1992 as an area manager, before...

60-Second Skill: Using #foodporn to your advantage

60-Second Skill: Using #foodporn to your advantage

Customers posting pictures of your food on social media is a trend you can't escape, but by...

Hospitality openings: July 2014

Hospitality openings: July 2014

Our latest round of up of the hottest hospitality openings includes Dev Biswal's new Ambrette in Canterbury, Wahaca's...

Gallery: Belsfield Hotel re-launches with Laura Ashley interiors

Gallery: Belsfield Hotel re-launches with Laura Ashley interiors

Laura Ashley has partnered with the Belsfield Hotel in the Lake District, seeing it undergo a complete...

Find us on Facebook

Digital Edition - Restaurant Magazine

Access to the Restaurant Magazine digital edition