The nine-storey hotel, located at 88-92 Queens Road outside Brighton railway station, is planned to open in June 2013. Design-and-build contractor McAleer & Rushe are to begin building the property this week.
“We are very excited to be opening a new hotel alongside McAleer & Rushe in the vibrant city of Brighton & Hove,” said Thomas Dubaere, managing director of Accor UK & Ireland.
“It is an important destination for the Ibis network of hotels and continues Accor’s strategic and ambitious expansion in the UK to increase our presence to 300 hotels by 2015.”
Martin Magee, construction director for McAleer & Rushe, added: “We are delighted to be involved in this exciting regeneration project on this key site. The new hotel not only will create a considerable number of new jobs during its construction and operation, but will also help meet the strong demand for more hotel rooms in the city.”
Accor UK and Ireland has a portfolio of 186 hotels and more than 24,000 rooms, with brands including Sofitel, MGallery, Novotel, Mercure, Ibis, All Seasons and Etap Hotel.