News > Venues

Nicholas Cowell-owned Hotel Verta to be re-branded Rhombus

By Emma Eversham , 13-Dec-2011
Last updated the 13-Dec-2011 at 11:30 GMT

Related topics: Business, Venues, People, Hotels

Hotel Verta, the luxury London hotel formerly owned by Von Essen's Andrew Davis, has reportedly been bought by entertainment guru Simon Cowell's brother Nicholas and will be re-branded a Rhombus hotel.

Hotel Verta was reportedly bought by property investor Nicholas Cowell and will be run as a Rhombus hotel

Hotel Verta was reportedly bought by property investor Nicholas Cowell and will be run as a Rhombus hotel

According to the Evening Standard, the 70-bedroom hotel was bought by property consultant Cowell, director of The Estate Office and the Cowell Group of Companies off a guide price of £20m last week.

The hotel, which went into administration in July, following the collapse of Von Essen, will be managed by the Hong Kong-based Rhombus International Hotels Group and will be known as Hotel Verta by Rhombus.

In a statement the hotel group said it would maintain the hotel's 'stylish decor' but would introduce the group's service philosophy of 'delivering excellence' and offering its 'versatile and personalised services and products' to guests.

The management contract at Hotel Verta marks Rhombus' first move into the UK.

"The entire team at Rhombus International Hotels Group is excited to enter the London marketplace, one of the world’s most dynamic cities, alongside Hong Kong, an ideal destination to expand our hotel portfolio for our loyal guests," it said.

"Hotel Verta by Rhombus will also provide a diverse range of career opportunities and continuous professional development for our team."

Rhombus currently operates four hotels in Hong Kong; Hotel Panorama by Rhombus in Tsimshatsui, Hotel LKF by Rhombus in Central, Hotel de EDGE by Rhombus in Sheung Wan and Hotel Bonaparte by Rhombus in Wanchai.

It is also scheduled to open its flagship hotel in China - Rhombus Fantasia Chengdu Hotel - in 2012 along with two more properties in Hong Kong and sees London among its plans for international expansion.

BigHighlights

Michael Warren on heading up Harbour Hotels, his Hotel du Vin experience and why no two days are the same in hospitality
Small talk

Michael Warren on heading up Harbour Hotels, his Hotel du Vin experience and why no two days are the same in hospitality

Michael Warren spent 17 years at Hotel du Vin and Malmaison, helping with the development and expansion...

People on the Move in Hospitality: August 2014

People on the Move in Hospitality: August 2014

We've rounded up some of the latest movers and shakers in the hospitality industry, with the past...

60-Second Skill with Nigel Haworth: finely chopped onion

60-Second Skill with Nigel Haworth: finely chopped onion

Being able to chop finely is an essential skill if you want to make sauces or stocks...

Dish Deconstucted: José Pizarro's roasted monkfish with Serrano ham, black olives and thyme

Dish Deconstucted: José Pizarro's roasted monkfish with Serrano ham, black olives and thyme

At the recent Estrella Damm Gastronomy Congress, chef and restaurateur José Pizarro revealed the method behind a dish full...

Infographic: How to handle angry customers

Infographic: How to handle angry customers

Dealing with angry customers can be one of the most difficult, stressful and challenging parts of working...

Joanne Barratt: Pearls of Wisdom
Pearls of Wisdom

Joanne Barratt: Pearls of Wisdom

QHotels’ group operations manager talks about how important a strong team culture is in maintaining excellent standards...

Find us on Facebook

Digital Edition - Restaurant Magazine

Access to the Restaurant Magazine digital edition