Coca, the Thailand-based parent company of both Mango Tree and the Malaysian restaurant brand Awana, has secured a site on the ground floor of the luxury department store.
The site will be converted into a Mango Tree counter eatery, with 22 seats around a counter in front of the kitchen. The style of the site and the menu will be different to that of the brand’s Belgravia restaurant, with a focus on ‘fast food’ and a 15-minute guest turnaround.
“We expect it to be very busy and we’ll be getting new customers in every 15 minutes. The idea is that customers will have only one dish, although there will be the option of a premium dish that takes longer to prepare and will be more expensive,” said Mango Tree marketing director Oil Sirivegchakul.
Mango Tree will be taking over the site in April and plans to spend a month on refurbishment and preparation before opening in mid-May 2011.
The site will employ around 15 kitchen staff, including chefs who’ll be working a night shift to prepare food for the following day.
Although prices have yet to be set, Sirivegchakul said these are likely to be along similar levels as those in the Belgravia Mango Tree restaurant, as the location within Harrods will allow for a high-end positioning.
As an international brand, Mango Tree operates 15 restaurants around the world, as well as three ‘fast-food’ sites. The fast food sites are all located in Bangkok, Thailand, within the airport and shopping centres.
The Harrods site has been secured under lease for four years, with the possibility of extending beyond that if it is successful, Sirivegchakul told BigHospitality.