LobbyFriend: The 'hotel social network' coming to the UK

By Luke Nicholls

- Last updated on GMT

Related tags: App store

LobbyFriend claims to be the first ever social network platform dedicated to the real-time needs of guests
LobbyFriend claims to be the first ever social network platform dedicated to the real-time needs of guests
In-room entertainment systems supplier Quadriga has signed a distribution agreement with LobbyFriend – a private temporary social network for hotels, enabling them to communicate with guests during their stay.

Product details:

When a guest downloads the LobbyFriend app to their personal device, they are able to engage and privately network with other guests and the hotel, to discover where to go and what to do in the area, as well as benefit from exclusive deals and special offers.

Hotels will be able to stay directly connected to their guests during their stay, via their personal mobile devices as well as via screens in public areas such as the lobby or bar, communicating a live social stream to engage and attract guests.

Hotels will also be able to promote the platform via the in-room TV and will benefit from the ability to monetise the solution by advertising their own services as well as those of third party vendors.


LobbyFriend claims to be the first ever social network platform dedicated to the real-time needs of guests in their immediate location and vicinity.

Guests benefit from connecting online with other guests, either within the one hotel or across multiple hotels within the vicinity, to access a relevant social stream of information about what‟s happening within their hotel or city location.


There are live proto-type LobbyFriend installations in the US already and Quadriga are working on launching a new version of the product early in 2013 with full commercial availability in the UK.

For consumers, the LobbyFriend application is available for download in the Apple App Store, and for Android on Google Play, Guests can also connect to the platform live on the web or via any mobile browser.

For further information or to speak to a sales advisor contact dhnqevtn@yboolsevraq.pbz

Cost: ​A spokesperson for Quadriga telling BigHospitality: “We are working with our partner, LobbyFriend and our customers to define the optimum commercial approach for this new product..

Why you should buy it:

Roger Taylor, Quadriga’s chief executive, said: “Social networking is very topical right now with both our hotel customers and their guests. LobbyFriend is a social networking platform developed for the specific needs of the real-time community of guests in their hotel and in their city location.”

More information:

Founded in 2011, LobbyFriend is headquartered in Montreal, Canada, and is strategically led by its three founders, Jason Ayoub, Mohit Kumar, and Sonam Devgan, and supported by a team of 10 developers.

Quadriga has over 30 years’ experience serving the hospitality sector, supporting 345,000 guest rooms. The company has over 10 years’ experience in managing hotel networks, Internet provision and digital IP systems, with over 120,000 ‘Internet rooms’. For more information visit www.quadriga.com

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