All news articles for April 23, 2013

Pimm’s Blackberry and Elderflower is a blend of Pimm’s No.6 Vodka Cup with blackberry and elderflower flavours

Diageo launches first ever Pimm’s special edition

By Luke Nicholls

Drinks giant Diageo has launched a new Blackberry and Elderflower variant of its ‘traditionally British’ brand, Pimm’s, in a bid to drive sales throughout the summer period and beyond.

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