ZEO launches low-calorie berry range
Product details
The range includes a blueberry, raspberry and cranberry, and completes the current citrus-based range (including peach and grapefruit burst, citrus crush and lime zest) with sweeter flavours.
USP
ZEO drinks contain just 45 calories per bottle and no artificial ingredients or additives, catering for the growing number of health-conscious consumers.
Availability
ZEO Berryz will be available across the off and on-trade from September 2014.
Why you should buy it
Mark Young, CEO of Freedrinks said: “The launch of ZEO Berryz follows the success of the current range and is the latest step towards our wider growth plans for the brand.
“While it was primarily developed as a premium, low-calorie soft drink for adults, many bartenders are also adopting it as a cocktail mixer because it provides a great base for both alcoholic and non-alcoholic, mixed drinks. Skinny cocktails are very much on-trend and bar staff are constantly on the look-out for new and innovative mixers to create low-calorie cocktails. We expect pubs and bars to welcome the new addition to the range.”
