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Steelite targets growing casual dining market with Tulip Bowl range

By Noli Dinkovski

- Last updated on GMT

Steelite International's Tulip Bowls are being aimed at the casual dining sector
Steelite International's Tulip Bowls are being aimed at the casual dining sector

Related tags: Casual dining, Dishware

Steelite International has extended its Taste range to include a collection of multi-functional stacking bowls for busy, casual dining environments.

Product details:​ 

Available in five sizes, Steelite’s Tulip Bowls consist of a variety of dishes. Steelite said the larger bowls are suitable for the likes of pasta, curry, soup and desserts, while the smaller bowls are great for dips or side dishes. It claimed the smaller bowls also make ideal sharing dishes, as they allow customers to add their own seasonings and toppings. The Taste range can be mixed and matched with Steelite’s Liv, Freestyle and Simplicity collections. 

USP: 

According to Steelite, the Tulip Bowls are ‘extremely robust’, making them important for fast-paced casual dining establishments where crockery can easily become damaged. All of tableware maker’s ranges come with a lifetime chip guarantee, and it pledges to replace anything that does become damaged. 

Why you should buy it: 

Heather Lovatt, head of marketing at Steelite International, said the growth of the casual dining sector – up 11.7 per cent in 2014 – had increased the demand for tableware catering to this market.

Lovatt said: “We developed this range to cater for a huge demand from our customers for stylish bowls for the casual dining sector.

“These bowls are a great and versatile addition to any casual dining restaurant, as there are endless ways that they can be utilised for any style of food, from Indian curries to Mexican street-style food.” 

Availability: 

Prices range from £2.60 to £14. Visit www.steelite.com​ for more information.

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