Based on the concept of Com Binh Dan, or ‘Working People Food’, HỘP offers boxes of authentic cuisine packaged for the time-pressed commuter on the move.
The site is the brainchild of ex-City worker Paul Hopper, who travelled across Vietnam in 2012 and was inspired by the ‘vibrant’ cuisine on offer.
HỘP, literally meaning ‘box’ in Vietnamese, offers a selection of customisable Pho, hot meals, protein vegetable sandwiches, and Bahn Mi.
Viet porridge with Chinese Sausage and Spring Onion; and Spiced Pork and Fried Egg Bahn Mi are available in the morning, alongside dripped coffee – which can be served with condensed milk or over ice.
The large lunch menu includes a Vegetable and Herb Curry hot box; Caramel Pork Bahn Mi; and Chilled Rice Pudding and Mango.
HỘP will serve breakfast from 7-11am, and lunch 11am-4pm at 2 Finsbury Avenue Square, Broadgate, London.