K10 opens third London site and eyes expansion

By Sophie Witts

- Last updated on GMT

K10 opens third London site and eyes expansion

Related tags Sushi Conveyor belt sushi

Modern Japanese restaurant group K10 has opened its third restaurant in the City of London.

Located at the Minster Court development, the site features 90 indoor and 40 outdoor covers alongside the longest sushi conveyor belt in the country – which carries 300 plates around the restaurant in seven minutes.

It is also the first K10 to include a dedicated bar area, serving a selection of Japanese craft beers, an extended wine and Sake list and a range of Japanese whiskies.

Expansion

After launching on Copthall Avenue in 2000, K10 only opened its second site in Appold Street in 2012.

While the brand is hoping to expand in London it remains limited by the capital’s skyrocketing rents.

A representative told BigHospitality: “We have plans to open a few more sites. It's driven by people and property. We have the people it's the property. We will not pay crazy premiums and rents that will be unsustainable in the next downturn.”

While K10’s short term focus remains on London sites, the brand are eventually planning to move beyond the capital – and are attracting international interest.

“We will move out of London once we have a few more sites open. We have had a tremendous amount of interest internationally. Interestingly, it's mainly from major international financial centres [such as] New York, Chicago, Frankfurt, Munich and Dubai," K10 told BigHospitality.

“We are discussing opportunities but it's still in the early stages.”

K10 has also announced that Japanese pop-up Beer & Buns​ will take up a permanent residence above its Appold Street site following a successful launch in February this year.

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