D&D London to launch new events and catering company with Lena Björck

By Emma Eversham contact

- Last updated on GMT

Lena Bjorck, founder of Inn and Out events company, has joined forces with D&D London to run an events and outside catering business
Lena Bjorck, founder of Inn and Out events company, has joined forces with D&D London to run an events and outside catering business

Related tags: Entrepreneurship

D&D London has launched a new events and outside catering business in partnership with Lena Björck, the founder of catering business Inn or Out.

The restaurant group will work on the, yet-to-be-named, joint venture with Björck, who sold Inn or Out last year after turning it into a £2m per year catering business from scratch. 

D&D London CEO and chairman Des Gunewardena said: "I have known Lena for many years. She will bring to D&D the entrepreneurial drive needed to make our outside catering and events business the substantial success which I believe it can be. Lena will work closely with Mark Ivackovic, our sales director, who continues to oversee sales within D&D venues.”

D&D London's events company Cinnamon Candy​ which it launched in 2011, is set to be folded into the new venture, which a spokesperson said would be launched 'with a new name and identity in due course.' 

Björck said “I am really excited about our joint venture, I think that the combination of my experience in delivering memorable events and D&D's expertise in developing successful businesses will make a great partnership.”

Related topics: Events & Awards, Restaurants, Venues, Business

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