Christmas dinner bookings up 200% since 2012

By Liam Garrahan contact

- Last updated on GMT

christmas dinner booking

Related tags: Restaurant, Public house, Dinner

Christmas dinner bookings in pubs and restaurants have risen 202 per cent since 2012, according to research by Mitchells & Butlers, the company behind Toby Carvery, Harvesters and Sizzling Pubs.

The number of meals sold in the first two weeks of December has tripled from around 90k three years ago, to around 272,000 in 2014.

A survey conducted by the company also found that 65 per cent of consumers said that they would be having two or more Christmas dinners during December, with seven per cent claiming that they would have five or more.

Catriona Kempston, marketing director at Mitchells & Butlers, said that people have more than one Christmas to share and celebrate with friends.

“Whilst carving the turkey on the 25th​ is seen as tradition, our survey shows that in actual fact, more of us are having more than one Christmas dinner as a result of catching up with friends and relatives at their local Harvester or Ember Inns, festive parties at All Bar One and even as part of a Christmas shopping trip when taking a break at Browns.

“One of the reasons for this is the simple convenience of eating out. Not having to worry about cooking means that people have one less thing to think about – making the prospect of having Christmas dinner out much more appealing.” 

Related news

Show more

Related products

show more

Restaurant magazine – digital edition

Restaurant magazine – digital edition

William Reed Business Media | 01-May-2020 | Sponsored Link

In light of the current circumstances and many businesses being closed during this period, Restaurant magazine will temporarily be going digital only....

Restaurant Media Pack 2020

Restaurant Media Pack 2020

William Reed Business Media | 27-Jan-2020 | Technical / White Paper

The Restaurant portfolio continues to be the essential source of news and information for those working within the restaurant industry, helping to navigate...

Related suppliers

Spotlight

Follow us

Hospitality Guides

View more

Featured Suppliers

All suppliers

Free Email Newsletter

Subscribe to BigHospitality

The trusted industry reference point

Get the latest news & analysis from the UK hospitality sector straight to your inbox!