Premier Inn announce new breakfast menu to ensure guests ‘remain satisfied’

By Liam Garrahan contact

- Last updated on GMT

Premier Inn announce new breakfast menu to ensure guests ‘remain satisfied’

Related tags: Premier inn, Competition

Budget hotel chain, Premier Inn, has announced a brand new breakfast menu to ensure that it appeals to a wider audience and that guests are always ‘satisfied’.

The 37-item menu, which has been developed after several months of research, will face direct competition from Travelodge’s new breakfast offering​.

New inclusions range from smoothies and yoghurts, to American-style buttermilk pancakes and bubble and squeak.

A spokesperson for Premier Inn said that the menu is created with the global guest in mind.

“At Premier Inn we are constantly reviewing our offering to ensure that our customers remain satisfied. Many of the changes we make to our product come from customer and team member feedback,” they said.

“Premier Inn caters for people from all over the world and their requirements vary, so to ensure that our guests and walk-in customers have a great start to the day it was important to offer a menu that fulfils as many breakfast desires as possible.”

High demand also prompted the chain to update its menu.

“We know that demand for our breakfasts is there which is why we have invested in this area. With the extra choice now available we hope to see even more sales of our already popular breakfasts.”

The price for the breakfast has risen from £8.75 to £8.99

Related news

Show more

Related products

show more

The Future of Flexible Work

The Future of Flexible Work

Adia | 17-Jul-2018 | Technical / White Paper

By paying particular attention to the hospitality, retail and industrial sectors, we will explore how companies can reduce recruitment costs and improve...

Party in style this Christmas with Premier Foods

Party in style this Christmas with Premier Foods

Premier Foods | 18-Sep-2017 | Application Note

Premier Foods has launched ‘The Perfect Christmas Party Recipe Guide’ to help pubs and restaurants make the most of this opportunity. The guide reveals...

Related suppliers

Spotlight

Follow us

Hospitality Guides

View more

Featured Suppliers

All suppliers