Prezzo hires former Travelodge boss to drive expansion

By Sophie Witts contact

- Last updated on GMT

Prezzo hires former Travelodge boss to drive expansion

Related tags: Europe, United kingdom, European union

Italian dining chain Prezzo has appointed former Travelodge boss Jon Hendry-Pickup as its new chief executive officer.

The move will see Hendry-Pickup manage the growth of the firm’s 284-strong restaurant portfolio, which includes both the Prezzo and Chimichanga brands.

The group opened 23 sites in 2015 and is set to launch a further 20 new outlets across the UK and Ireland this year.

Hendry-Pickup brings more than 20 years’ experience to the role, having served as chief operating officer at Travelodge and previously operations director for Tesco in the Czech Republic and Slovakia.

Dirk Eller, interim chief executive of Prezzo, said: “Jon’s experience will be invaluable as the Company continues to strengthen its focus on customer experience, grow its footprint, build its market share and further define itself as a leader in the UK and Ireland’s casual dining space.”

Since launching its first restaurant in London in 2000, Prezzo has expanded to every major UK city.

It launched its first Irish site in Belfast earlier this year, after opening a further 11 UK restaurants​ from October 2015 – January 2016 alone.

Hendry-Pickup said: “I am very pleased to be joining Prezzo at an exciting time in the company’s evolution."

Related topics: Business, People, Restaurants

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