Delivery services are deterring customers from eating out

By Sophie Witts contact

- Last updated on GMT

Delivery services are deterring customers from eating out

Related tags: Eating, Food, Restaurant

The rise of online restaurant delivery platforms is deterring an increasing number of customers from eating out, a new study shows.

Loyalty programme Nectar surveyed 2413 consumers and found that 43% agree they eat out less since discovering online delivery operators, compared to 25% who disagreed

Almost two-thirds prefer to look at platforms such as Deliveroo and UberEats when ordering food compared to just 16% that use the restaurant’s own website.

The survey also found a generational divide, with 55% of 18-34 year olds having used delivery apps and websites in the past three months, compared to 20% of 45-54-year-olds and 12% of 55 to 64-year-olds.

“While working with online platforms can be a valuable means of income generation for restaurant brands, the threat to dine-in establishments is clear as consumer habits shift,” says James Moir, managing director of Nectar.

“Ultimately, diners now have more choice, so restaurants need to respond. They will be even more keenly judged on value, quality and service.”

UberEats has previously warned that restaurants need to adapt to the rise of online ordering by creating a better balance between their takeaway ​and dine-in offer.

Related topics: Restaurants, Trends & Reports

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