Gordon Ramsay Burger set for Harrods
It will be the second location for the chef's gourmet burger restaurant chain, which opened its flagship site at the Planet Hollywood Resort & Casino in Las Vegas back in 2012.
The concept focuses on 'traditional' burgers served alongside hand-cut crispy fries, ‘secret sauces' and thick milkshakes.
It was reported back in August that Ramsay's ambition to 'create a billion-dollar dining proposition' had been undented by the Covid-19 pandemic, with the chef laying out plans to open 50 new UK sites.
This expansion is expected include a major rollout of his Bread Street Kitchen concept across the UK.
He has also previously outlined intentions to open a third Street Pizza will open in Southwark this year.
Ramsay's current UK portfolio is concentrated in the capital, and also includes a number of singular, high-end restaurants such as the three Michelin-starred fine-dining flagship Restaurant Gordon Ramsay in Chelsea; Petrus in Belgravia; and Lucky Cat in Mayfair.
Of his global concepts, a second Hell’s Kitchen is opening in Dubai this year (the first is in Las Vegas); and a Pub and Grill is scheduled to open in Macau this autumn.
A license agreement in France has also been renewed for a further five years.
