Called Bubie, a colloquial abbreviation of Bubala, used frequently as a name for loved ones in the Jewish community, it promises to offer a new spin on Bubala’s dishes.
It will launch in Kentish Town on 10 December, with further kitchens to follow around London next year.
The menu will centre on the Iraqi staple, laffa bread, with a range of vegetarian dishes served alongside it. Its specialty will be its laffa sandwiches, which will include Yemeni falafel with aubergine, pickled red cabbage, salad, tahini and toum; and mushroom shawarma with marinated and roasted oyster mushrooms, pickled red cabbage, salad, amba and, tahini
There will also be a ‘Hold the laffa’ option with the sandwich ingredients added to a salad bowl with an extra side of caramalised onion rice.
Sides will include: pickles, Bubala latkes in miniature form, caramelized onion rice, chopped salad and falafel with tahini
Bubala was launched last year by former Berber & Q general manager Marc Summers with former The Palomar and The Barbary head chef Helen Graham heading up the kitchen and has won critical acclaim for its vegetarian Middle East cooking.