The exclusively plant-based project will take over the site of Santa Maria’s original restaurant in Ealing with the company set to move its flagship site to a different location in the West London borough.
Originally planned to coincide with Veganuary, the launch date has since been pushed back due to lockdown restrictions.
"We have always wanted to start a vegan project, we strongly believe that a plant-based diet is a sustainable and viable alternative that in the near future will be even more popular,” the team posted on Instagram this week.
“That is why we have created Vergine Maria. We took a Santa Maria pizza and made it virgin, makes sense, no?"
The menu will be completely vegan, comprising new dishes that go beyond its classic Neapolitan-style pizza. The restaurant will also look to collaborate with other plant-based brands.
Led by Pasquale Chionchio and Angelo Ambrosio, Santa Maria opened its first restaurant in February 2010 to great critical acclaim.
Alongside the Ealing sites Santa Maria has restaurants in Chelsea and Fitzrovia alongside a kitchen franchise at Brentford's Duke of London pub.