From OTAs to changing technologies, the rise of mobile and the growing importance of social media, the hospitality sector is facing huge digital disruption. We have rounded up the latest digital news, trends and insight to help your business stay ahead of the curve.
Marriott has completed a £1.3m renovation of its London Kensington hotel’s meeting facilities to cater for generation X and Y travellers’ technology expectations.
In the first part of our special feature on back-of-house technology, BigHospitality explores the emergence of big data and asks how it can help the hospitality industry improve guest experience and revenues.
Over half (51 per cent) of 18 to 44-year-olds would be ready to use their mobile to speed up payment in restaurants, according to new research by CGA Peach and Zonal Retail Data Systems.
Hotels can reducing the cost of acquiring new customers by implementing smart direct marketing techniques, according to speakers at the Independent Hotel Show.
Time management and consistency are vital elements in an effective digital strategy, according to digital marketing experts speaking on the first day of the Restaurant Show 2014 (6 October).
The number of photos posted online by diners and management directly affects engagement from prospective customers, according to TripAdvisor’s first restaurant engagement study.
Restaurants should regularly monitor Twitter because the vast majority of negative tweets are left while customers are still in the restaurant and could be sorted there and then, an expert has advised.
So you’ve set up your online presence, you have your social media profiles created and you’ve begun posting images. What next? Here is some insight on how to strategically get social media marketing working for your business, by Jason Navon of PR &...
Experts from Twitter and TripAdvisor will join hospitality operators and marketing professionals for a day of debate and discussion at the third annual Digital Innovation Forum, taking place at London’s Soho Hotel on 16 September.
By Marc Charron, president, TripAdvisor for Business
Hospitality businesses have a big opportunity before them: The Social Traveller. From reading online travel reviews to sharing photos of hotels, travellers are increasingly social.
La Tasca has become the first restaurant company to partner with TripAdvisor by moving its entire internal guest feedback system into the public domain.