Brand Management

Business profile: Yo! Sushi

Business profile: Yo! Sushi

By Mark Wingett

Yo! Sushi’s new chief executive Vanessa Hall is hoping to take the chain to the next level of growth.

What to consider when choosing a hotel brand

Ask the experts

What to consider when choosing a hotel brand

By Hugh Taylor

There are many things to consider when deciding which hotel brand to work with, from increased distribution to contract duration. Here Hugh Taylor of hotel management consultancy Michels & Taylor shares his top tips to select the right brand for your...

Ask the Experts: How do I build a brand

Ask the Experts: How do I build a brand

By Chris Druce

BigHospitality puts one reader’s question about creating a business brand to Neil Giles, creative director at design consultancy Circle Brands