The UK’s hospitality and tourism sectors should expect to see an increase in the number of visits from Chinese tourists over the next month as they enter their holiday season, says VisitBritain.
Online booking website Booking.com has just joined VisitBritain’s GREAT China Welcome (GCW) Charter Campaign and has released data showing the top five accommodation hotspots for Chinese visitors in the UK.
The Secretary of State for Culture, Media and Sport Maria Miller has today revealed details of a new initiative to make Britain ‘the most welcoming destination in Europe’ for Chinese visitors.