Use customer data captured at busy times to help drive trade at quieter ones


How to capture customer data to benefit the business

By Olivia Fitzgerald

With the festive season behind us, Olivia Fitzgerald of LiveRES, talks hospitality operators through the ways they can use customer data captured at Christmas to benefit business in the year ahead. 

Organise customer data to achieve a Single Customer View and you'll be able to serve your customers at the right time in the right way, says Celerity's Jason Lark


How to create a Single Customer View

By Jason Lark

Jason Lark, managing director of data marketing company Celerity gives three quick and easy tips on achieving a Single Customer View (SCV) which can help in better understanding of your customers and their habits. 

Costa & A Kip service launched


Costa to trial coffee and kip service

By Emma Eversham

Costa is trialling a new service in its coffee shops which offers customers the chance to have an afternoon nap before drinking their coffee. 

Provide Support says staff should remain calm, listen and remember not to take customer complaints personally

Infographic: How to handle angry customers

By Carina Perkins

Dealing with angry customers can be one of the most difficult, stressful and challenging parts of working in hospitality. This new infographic from Provide Support gives some great tips on handling angry customers effectively.

Notes will open two more venues between September 2014 and summer 2015

Notes to open two new venues

By Melodie Michel

Notes Coffee Shop is set to open two new venues in London in September this year and summer 2015.

A surprise gift in a sealed  envelope could encourage  people to come back

Profitable Christmas: Data capture for January

By Lorraine Heller

Christmas is a time for good cheer, plenty of treats, and general jolliness. But if you’re in the hospitality industry, Christmas is all about welcoming those extra people who come through your doors, and making sure you find ways to bring them back.

Bob Cotton, David Gibson, Peter Illic, Will Smith and Tristan Welch discuss how businesses can survive the recession

Invest in staff training to survive recession, say restaurant experts

By Becky Paskin

As Clapham House Group took the decision to put Tootsies into administration this week, a panel of restaurant experts has revealed the only way to survive the recession is by training staff, concentrating on loyal customers, and closing at quiet times.


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