Marketing

How to protect your restaurant from the recession book launched by Restaurant Growth UK

17-Oct-2012 By Peter Ruddick

A successful marketing expert and restaurateur have teamed up to launch a book for those looking for tips and advice on how to run their restaurant well during the recession.

Digital Innovation Forum: How to make your restaurant stand out from the crowd

06-Jun-2012 By Luke Nicholls

BigHospitality’s sister title Restaurant magazine launched a new industry event last week – the Digital Innovation Forum - which presented operators with the very latest developments, products and thinking in restaurant technology.

‘Idyllic’ Dalmunzie Castle Hotel up for sale

11-May-2012 By Luke Nicholls

The 17-bedroom Dalmunzie Castle Hotel in the heart of Scotland’s Cairngorm National Park is being marketed for sale for £1.75m.

Corporate bookings at Best Western hotels rise 16% in six months

01-Dec-2011 By Emma Eversham

Bookings made by corporate guests at Best Western’s 279 member hotels have risen 16 per cent in the past six months which the group claims is its highest level of corporate bookings ever.

M&B restructures operations: Three key staff members to leave

16-Nov-2011 By Emma Eversham

Mitchells & Butlers (M&B) has restructured the operational side of its business in a bid to simplify the company and drive forward the growth of its restaurant and pub brands.

Third of restaurateurs slash prices to keep business buoyant

12-Jul-2011 By Emma Eversham

A third of restaurateurs have slashed their prices and almost a quarter have reduced their temporary staff numbers in the past six months to help keep business buoyant through the recession, a survey of small business owners has found.

B&Bs to get bookings boost with LateRooms campaign

15-Jun-2011 By Emma Eversham

B&B owners across the country are to benefit from a marketing campaign which aims to highlight B&Bs as a viable alternative to hotels.

Morgan’s Spiced rum gets Captain rebrand

08-Apr-2011 By Becky Paskin

Diageo has rebranded the Morgan’s Spiced rum as Captain Morgan’s Spiced, to bring the drink back in line with the global Captain Morgan brand.

ASK THE EXPERTS

How to best measure customer service

21-Mar-2011

Jules Murray, of sales and customer service consultants Spider on the Wall tells BigHospitality how restaurants, pubs and hotels can measure customer service in the most cost-effective and beneficial way.

Restaurants and pubs invest in gaining market share, finds survey

07-Mar-2011 By Lorraine Heller

Leading casual dining and pub brands plan to invest more in marketing, branding and customer feedback in an effort to gain market share in 2011, reveals a survey of top CEOs in the sector.

The Grove joins Great Hotels of the World collection

10-Feb-2011 By Lorraine Heller

The Grove hotel in Hertfordshire has joined the Great Hotels of the World collection, becoming part of a club of some of the world’s most luxurious brands.

Ask the Experts: How can small businesses overcome online marketing barriers?

17-Jan-2011

Paul West, managing director of marketing experts Ignite Hospitality, answers one readers question on how a small business can develop an online marketing presence.

Restaurant brands facing discount voucher “treadmill”

07-Dec-2010 By Rachel Johnson

Restaurants brands may be forced to permanently lower prices as consumers become accustomed to discount voucher spending, a food service analyst has warned.

Ask the Experts: How can I market my business effectively

14-Jun-2010 By Chris Druce

BigHospitality puts one reader’s question about how best to market their business to restaurant consultant Victoria Searl

Health body backs calls for minimum pricing

02-Jun-2010 By Mark Stretton

An influential health advisory body has backed calls for a minimum price on alcohol, new restrictions on the granting of licences and a ban on advertising

Guide to online marketing: Make newsletters work for you

30-Mar-2010 By Becky Paskin

One of the most effective ways of getting bums on seats and bodies in beds is through the use of email marketing, but how can you ensure your newsletter is even opened?

US hotel marketer Magnuson launches in the UK

11-Mar-2010 By Emma Eversham

US hotel marketer Magnuson Hotels is launching in the UK next month to give independent hoteliers this side of the Atlantic the chance to compete against large hotel chains

Restaurants told to wean consumers off coupons

17-Sep-2009 By Emma Eversham

Discount vouchers risk cannibalising profit margins at restaurants and pubs in the future, warns business advisor Deloitte

Restaurant and pub groups report steady summer 2009 sales

15-Sep-2009 By Emma Eversham

Like-for-like sales at major restaurant and pub groups rise 0.8 per cent in August on the previous month and are up 4.9 per cent on the same period last year, according to the Coffer Peach Business Tracker

Chartered Institute of Marketing revises tourism & hospitality diploma

13-Aug-2009 By David Barros

The Chartered Institute of Marketing has revised its travel, tourism and hospitality diploma to equip staff with the skills they need for the current job market.

Hospitality industry scores well in customer service survey

24-Jun-2009 By Rosie Birkett

Businesses in the hospitality industry have scored an average of seven out of 10 for customer service in a mystery shopper survey by the National Skills Academy for Hospitality

Rockliffe Hall and St James' Hotel & Club appointments

16-Jun-2009 By Emma Eversham

Martin Moore joins Rockliffe Hall Hotel to oversee all catering operations and St James Hotel & Club in London makes two appointments to its sales team