Soft Drinks

The soft parade: 8 non-alcoholic drinks for summer

The soft parade: 8 non-alcoholic drinks for summer

By Restaurant magazine

With more and more customers choosing to lay off the hard stuff, the market for grown-up non-alcoholic drinks continues to expand. Here are some of the latest launches.

Britvic Business Builder Nick Harding


Your soft drinks sales sorted by Britvic Business Builders

By Britvic

Over the course of the year BigHospitality has partnered with Britvic to bring you the very best in soft drinks sales advice from their Britvic Business Builders and help you make the most of this important category in your outlet.

73% of hospitality operators see soft drinks as growth area


73% of hospitality operators see soft drinks as growth area

By Emma Eversham

More than half (60 per cent) of hospitality operators believe soft drinks have become a more important part of their offering over the last year, yet many are not paying enough attention to their range or doing enough to promote them, according to research...

Image credit: Hemjaa/Thinkstock

Sugar Tax: Report urges Government to ‘wake up’ and take action

By Liam Garrahan

The Government Health Select Committee has urged MPs to take action and introduce a sugar tax on soft drinks, although it has expressed concerns that the hospitality industry could  ‘absorb’ the tax instead of passing it onto consumers. 

Three ways to shake up your soft drinks

Three ways to shake up your soft drinks

By Emma Eversham

Alcohol sales are continuing to decline, particularly within the Millennial generation, meaning more people will be looking for non-alcoholic options when going out. 

Liquid assets: Consumers are becoming more and more discerning when it comes to buying non-alcoholic drinks

Non-alcoholic drinks: Top trends for 2014

By Luke Nicholls

The second instalment of our special feature serves up some fresh insight and intelligence with 10 top trends in the vital non-alcoholic drinks arena. 

Soft option: non-alcoholic drinks can be paired with food

Food and drink matching trends: Soft drinks

By Luke Nicholls

Alcohol sales are of course an essential revenue generator for most hospitality businesses. But soft drinks, smoothies, freshly squeezed juices and non-alcoholic cocktails could in fact generate even higher margins for more diligent businesses, especially...

Soft drinks should be appealing to both adults and children

How to maximise your drinks sales: soft drinks

By Chris Druce

Alcohol sales in the on-trade are on the slide, but the soft drinks category continues to go from strength-to-strength. So whether you’re running a bar, restaurant or hotel you need to make sure your soft drink offer has plenty of fizz.


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