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Intelligence > Beverages

Crabbie’s launches non-alcoholic ginger mixers

By Becky Paskin , 28-Jan-2011
Last updated on 28-Jan-2011 at 10:46 GMT

Halewood international, distributor of Crabbie’s Alcoholic Ginger Beer, has announced the launch of a range of Crabbie’s Ginger Mixers.

John Crabbie’s Clear Dry Ginger Ale and Fiery Ginger Beer will join John Crabbie’s Cloudy Ginger as part of the brands range of non-alcoholic mixers in February.

Packaged in 200ml glass bottles, the mixers have been launched in an attempt to gain brand association with all ginger based cocktails, including Moscow Mule and Ginger Grouse.

A range of POS including beer mats, branded glassware and menu holders are also available from Halewood.

www.halewood-int.com

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