The hospitality industry may be about providing food, drink, accommodation and service, but sometimes you have to go the extra mile to pull customers in. If you’re stuck for ideas on how to make your business more appealing take a look at what others are doing for inspiration.
Peter Pan Afternoon Tea
The Lancaster London is currently offering its guests a Peter Pan themed afternoon tea inspired by the hotel’s close location to the Peter Pan statue in Hyde Park. The £15.50 Peter Pan Afternoon Tea includes a selection of Lost Boy’s sandwiches, with fillings such as peanut butter and banana and cheese and caraway scones filled with honey roast ham; Mrs Darling’s scones; cakes and tea. Each guest taking tea is also given a map to the statue and a fairy dust pouch filled with breadcrumbs to feed to the ducks in the park.
Millennium & Copthorne Hotels has created a new loyalty programme for staff at small and medium enterprises who regularly travel for business. The Business Direct programme gives members 10 per cent off the best available room rates at M&C’s hotels across the world and provides them with regular newsletters advertising offers and promotions. Until 31 December, members are being given 20 per cent off food and drink and 15 per cent off meeting rooms as an introductory offer. www.millenniumhotels.co.uk/businessdirect,
The Vincent Hotel’s head chef Martin Quinlan has created a special lunch menu for meetings that is designed to keep delegates awake throughout the afternoon. The Food for Thought menu at the Southport hotel includes a combination of sushi and sashimi dishes, which are high in protein, B-vitamins and minerals like selenium, which are thought to help increase concentration, raise energy levels, sharpen memory function and stop afternoon energy slumps.
The Cookbook Café at the Intercontinental Park Lane is giving Halloween and Bonfire Night-themed cookery classes to children this month whose parents come in for the £39 Champagne brunch. At Halloween Horrors on 24 October children will make gingerbread ghosts and cheesy broomsticks while on 7 November the bonfire baking includes pumpkin cupcakes and rocky road clusters.