Simply the Guest: LateRooms.com reveals hotels with best customer reviews

By Luke Nicholls

- Last updated on GMT

Related tags: Vere venues, Hotel

Lasse Hogberg, general manager of De Vere Venues’ Orchard Hotel in Nottingham, with the Best Large UK Hotel award
Lasse Hogberg, general manager of De Vere Venues’ Orchard Hotel in Nottingham, with the Best Large UK Hotel award
De Vere Venues, the meetings and conference division of hotel company De Vere, was the big winner of Laterooms.com’s annual ‘Simply the Guest’ awards, earning top spot in the Best Large UK Hotel category and second place for Best Business Hotel.

The awards, now in their second year, recognise the best UK hotels in a number of categories as decided by customer reviews on the booking website.

De Vere Venues’ Orchard Hotel in Nottingham, which opened in 2012, triumphed against tough competition in the Best Large UK Hotel category and came a close second to the Aston Hotel in Sheffield in the Best Business Hotel category. The venue was particularly praised for its fast Wi-Fi speed, stylish TV lounge and upgraded executive rooms.

General manager Lasse Hogberg said: “Not only is it an absolute honour to receive recognition from both business and leisure travellers alike, but to know that this is a guest voted award means so much to the De Vere Venues team.

“This is a fantastic way to start the year and we look forward to welcoming new and existing guests to The Orchard during 2014.’’

Customer reviews

Thousands of UK hotels were invited to nominate themselves in a number of categories from boutique or countryside hotel to romantic or pet-friendly. The hotel booking specialist then identified the winning hotels for the year by sifting through the database of genuine reviews left over the past year.

Award-winners were selected based on the most positive reviews across a number of metrics including service, cleanliness, location and general guest experience.

Lynda Matthews, head of marketing at LateRooms.com, said: “We know that all of our customers are each looking for something a bit different, and we’ve scoured our guest reviews to find just that.

“We were delighted with the success of last year’s Simply the Guest Awards​ and we hope that this year’s winners will continue to inspire some amazing short breaks for 2014 as well as showcasing our top-rated hotels.”

LateRooms.com Simply the Guest award-winners

Large Hotel - ​De Vere Venues Orhard Hotel, Nottingham

Small Hotel - ​Ashburton House

Business - ​Aston Hotel Sheffield

Boutique - ​G Boutique

Countryside - ​Crich Lane Farm

Family-friendly - ​Skene House

Pet-friendly - ​The Huntsman Inn

Romantic - ​Wheatley Arms

Luxury - ​The Lord Roseberry

Spa - ​Cedar Court Grand Hotel & Spa Station Rise

B&B - ​The Forge Whitby

Apartments - ​Skene House  Holborn

Most-improved - ​Hilton Royal Parade

Hostels - ​YHA Ambleside

City Centre - ​The Groves York

Airport - ​Hampton By Hilton Liverpool

Activity - ​The Mill at Conder Green Lancaster

Beach - ​The Cunard Guest House Weymouth

Historic - ​Kegworth House Derbyshire

Customer Service - ​The Z Hotel Liverpool

For full details on the top ten hotels in each category - check out the LateRooms.com​ website.

For more on review websites, our Special Feature which includes a section on how to manage your businesses reputation on review websites.

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