Gordon Ramsay joins make at home movement in partnership with Restaurant Kits

By James McAllister

- Last updated on GMT

Gordon Ramsay enters make at home meal market partners with Restaurant Kits

Related tags: meal kits, makeaway, Gordon ramsay, Chef

Gordon Ramsay is to launch a DIY meal kit in partnership with e-commerce platform Restaurant Kits.

Launching today (11 March) the Gordon Ramsay at Home kit features all the ingredients needed to make one of the chef's 'signature' beef wellingtons with mash potato.

The box includes a beef fillet; mushroom duxelles; puff pastry; Colman's mustard; pasteurised egg yolks; crepe; red wine jus; a heat probe; double cream; butter; and Koffman-branded potatoes.

Serving two and costing £75, it marks the chef's first foray in the meal kit market, which has served as a lifeline to many restaurants throughout the pandemic.

Ramsay is one of a number of new high-profile chef signings to the Restaurant Kits platform, which was launched last summer by a group of independent restaurant operators led by Mac & Wild co-founders Andy Waugh and Calum Mackinnon.

Other chefs set to launch meal kits through the site in the coming weeks include Cornerstone's Tom Brown; Carter's of Moseley chef patron Brad Carter; and Holborn Dining Room executive chef Calum Franklin.

Flank founder Tom Griffiths, who was recently appointed as head of partnerships at Restaurant Kits, tells BigHospitality ​that the platform is giving chefs the opportunity to creatively explore new dishes and ideas, as well as offer them another revenue stream. 

"It's about offering a collaborative space where the chefs can create the food they want, and have it delivered anywhere in the country," he says.

"We want to be fun, engaging and offer our customers the highest quality meal kits."

Related topics: Chef, People, Restaurant

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