Tom Kerridge named as creative director for Knorr Professional’s Bouillons range

By Restaurant

- Last updated on GMT

Tom Kerridge named as creative director for Knorr Professional’s Bouillons range

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Tom Kerridge has been named as the new creative director for Knorr Professional’s Bouillons range.

Kerridge is partnering with the brand across a range of initiatives, including the launch of a training hub for chefs. The online platform, known as The Base, contains recipes developed by the chef and filmed as video tutorials, plus a series of training videos aimed at helping other professional chefs to improve their skills in the kitchen.

Kerridge has developed a range of classic recipes using products from the Knorr Professional Bouillons range. The dishes include a herb crusted cannon of spring lamb, and a sea bass and fennel paella.

“I’m so excited to have taken on the role of Creative Director for Knorr Professional Bouillons and to have the chance to share some of my favourite recipes, plus tips and advice, with fellow chefs and culinary professionals,” he says.

“Sharing is such an important part of what we do as chefs. It’s integral to keeping our amazing industry thriving, innovating and celebrating amazing, seasonal food – and it’s a celebration of seasonality that’s right at the heart of the dishes I’ve created for The Base.”

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All about The Base

With Kerridge at the helm as Creative Director, Knorr Professional is also making The Base a hub for chefs and operators from other more specialist corners of the foodservice industry.
Preston Walker has joined the brand as an ambassador for elderly care, while Kath Breckon has joined as a brand ambassador for education.

Alex Hall, Executive Chef at Unilever Food Solutions, the brand owners of Knorr Professional, says: “Knorr Professional and Unilever Food Solutions are delighted to be working with three chefs at the top of their game. Tom, Preston and Kath are the definition of ‘The Best in the Business’ in each of their respective sectors.

“It’s been truly inspiring to see them create recipes and content for The Base over the past few months and we are delighted to be launching this platform enabling chefs from all corners of the industry to learn and get inspired. These chefs have created some amazing dishes using Knorr Professional Bouillons that I’m confident will help other chefs to elevate the flavours in their dishes, do more with more diverse, seasonal ingredients and deliver exceptional food for their customers.”

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