Twitter

How can we ensure kitchens remain fully-staffed?

Chef shortage: the industry reacts

By Emma Eversham

The challenge of successfully recruiting and retaining staff in the hospitality industry is not one that has just suddenly appeared in the last few months. 

Social media success requires effort and commitment

Ask the Experts

How to make social media benefit your hospitality business

By Jason Navon

So you’ve set up your online presence, you have your social media profiles created and you’ve begun posting images. What next? Here is some insight on how to strategically get social media marketing working for your business, by Jason Navon of PR &...

Chefs are increasingly using the #foodporn trend to their advantage

60-Second Skill: Using #foodporn to your advantage

By Melodie Michel

Customers posting pictures of your food on social media is a trend you can't escape, but by following simple guidelines you can actually use the #foodporn craze to your advantage.

The #AskMark Twitter Q&A with chef Mark Sargeant takes place on Monday, 31 March between 2-3pm

#AskMark: Get career advice from Mark Sargeant in our live Twitter Q&A

By Luke Nicholls

Are you a budding chef hoping to make it in the restaurant industry? Or perhaps you’re an employer keen to encourage and nurture more young talent? Our upcoming Twitter Interview with chef Mark Sargeant gives you the chance to #AskMark all of your hospitality...

Social enterprise: Admiral Taverns wants its licensees to engage with customers using online platforms to ultimately drive sales

pub & bar

Admiral Taverns launches social media course for licensees

By Luke Nicholls

With social media tearing up traditional notions of marketing and sales in the pub industry, the UK's largest independent tenanted and leased company Admiral Taverns has launched a new course to help its licensees implement tools and campaigns through...

Social Enterprise: Can the likes of Twitter, Facebook and Google= really bring in extra hotel guests? #AlmostCertainly

#SocialHotel: Five top tips for social media success

By Luke Nicholls

As last month’s #SocialRestaurant podcast underlined, social media is tearing up the traditional notions of marketing and sales throughout the restaurant industry. And things are certainly no different for hotels, as we discovered in our trip to the recent...

Social enterprise: Twitter has fast-become the go-to networking site for a large proportion of the restaurant industry

#SocialRestaurant: How to use Twitter effectively

By Luke Nicholls

They’re all on it. Big national chains, high-profile chefs and small emerging brands across the UK have realised the power of Twitter. But in the fast-moving world of social media, how can you use the networking site to convert followers to customers?

BrewDog used its online influence to urge craft beer fans to make their views clear to Diageo

Diageo debacle provided great media potential, says BrewDog PR

By Luke Nicholls

A major row between Scottish-based independent brewer BrewDog and global drinks giant Diageo provided ‘great media potential’ for the pub group, with its Twitter followers able to escalate the issue into a global trend overnight.

The pub operator hopes to become more proficient within the digital sales arena

Barracuda bolster sales and marketing team

By Luke Nicholls

National pub operator Barracuda are strengthening their digital sales team with a number of appointments and the creation of two new roles: marketing and promotions manager and social media executive.

Twitter and other social networks can be a useful tool for brand building

Guide to online marketing: Social media

By Emma Eversham

In the third part of our four-day feature we look at how restaurants, hotels and pubs can use social media networks like Twitter and Facebook to target customers.

Chinese restaurant Twitters way to success

Chinese restaurant Twitters way to success

By Emma Eversham

The owner of Sweet Mandarin restaurant in Manchester says demand for tables has gone through the roof since she started using social networking and micro-blogging service Twitter

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